Ford Names Markets for Focus Electric, its First All-Electric Vehicle
November 24, 2010
A version of the Ford Focus Electric, the automaker's first all-electric car, is slated to go on sale in late 2011.
Ford Motor Company named on November 15 the first U.S. markets—20 cities—to sell its new Focus Electric when it debuts in late 2011. The Focus Electric's motor will be powered by a 23-kwh lithium-ion battery and will have a system that uses liquid heating and cooling system to maximize battery life and driving range. The Focus, Ford's first all-electric passenger car, is designed to travel 100 miles on a full charge. The initial markets include Atlanta; Austin and Houston, Texas; Boston; Chicago; Denver; Detroit; Los Angeles; San Francisco; San Diego; New York; Orlando, Florida; Phoenix and Tucson, Arizona; Portland, Oregon; Raleigh Durham, North Carolina; Richmond, Virginia; Seattle; and Washington, D.C. The automaker said the initial markets for the electric vehicle (EV) were picked because of criteria such as existing hybrid purchase trends, utility company collaboration, and local government commitment to electrification.
Ford will help to develop consumer outreach and education programs on EVs, and it will share information on charging needs and requirements to ensure the electrical grid can support customers' needs. In October, Ford launched a new educational Web site on electric vehicles, which includes information to help consumers learn about EVs. See the Ford press release and the Ford EV Web site.