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Communication Standards and Guidelines
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DOE and EERE Identifiers

The DOE/EERE identifier consists of four elements: the U.S. Department of Energy seal, the organization name, the EERE name, and the EERE tagline. These four elements are always used together in a lockup, and their size and position relative to each other are fixed.

The identifier should be reproduced using only the electronic artwork available. The identifier should not be redrawn or altered in any way.

Correct Usage

To ensure correct usage of the DOE/EERE Identifier, please review these guidelines.

Three configurations of the identifier are print- and web-ready and downloadable in multiple formats including: one-color, two-color, four-color (process), black, and reverse. The two DOE/EERE identifier colors are blue (Pantone® 2955c) and green (Pantone® 376c). Complete color specifications can be found in the color section of the guidelines.

Configuration 1 shows the DOE Seal in green to the left of the following lines.  'U.S. Department of Energy' on one line in green.  This is as known as the 'Organization Name'.  This is then followed by another line with 'Energy Efficiency and Renewable Energy' in blue.  This line is broken into two lines after 'Efficiency'.  This line is known as the 'EERE Name'.  Then, the next sentences follows with 'Bringing you a prosperous future where energy is clean, abundant, reliable, and affordable' in blue.  This line is broken into two lines after 'energy'.  This is the 'EERE Tagline'.
1-Color TIF 888 KB EPS 392 KB GIF 4 KB
(Web)
2-Color TIF 913 KB EPS 388 KB GIF 4 KB
(Web)
Black TIF 820 KB EPS 378 KB GIF 4 KB
(Web)
Reverse TIF 605 KB EPS 378 KB GIF 4 KB
(Web)
Configuration 2 shows the DOE Seal in green to the left of 'U.S. Department of Energy' on one line in green, followed by another line with 'Energy Efficiency and Renewable Energy' in blue.  This line is broken into two lines after 'Efficiency'.  Then, the next sentences follows with 'Bringing you a prosperous future where energy is clean, abundant, reliable, and affordable' in blue.  This line is broken into two lines after 'energy'.
1-Color TIF 1 MB EPS 327 KB GIF 4 KB
(Web)
2-Color TIF 1 MB EPS 328 KB GIF 4 KB
(Web)
Black TIF 295 KB EPS 345 KB GIF 4 KB
(Web)
Reverse TIF 197 KB EPS 345 KB GIF 4 KB
(Web)
Configuration 3 shows the DOE Seal in green to the left with 'U.S. Department of Energy' on one line in green, followed by another line with 'Energy Efficiency and Renewable Energy' in blue, followed by another line with 'Bringing you a prosperous future where energy is clean, abundant, reliable, and affordable' on one line in blue.
1-Color TIF 752 KB EPS 346 KB GIF 4 KB
(Web)
2-Color TIF 743 KB EPS 329 KB GIF 5 KB
(Web)
Black TIF 166 KB EPS 346 KB GIF 4 KB
(Web)
Reverse TIF 125 KB EPS 346 KB GIF 4 KB
(Web)