U.S. Department of Energy - Energy Efficiency and Renewable Energy

Communication Standards and Guidelines

Webinar on Review of EERE Web Site and Consumer Site

This webinar from December 18, 2007, covers Brian Lamb's analysis of the EERE Consumer site's main purpose, its primary audiences, and its usefulness. All customers come to EERE sites to conduct specific tasks or address specific needs, and Brian discusses how we can learn about those audience tasks and needs across EERE.

Brian Lamb is an associate of Gerry McGovern, who has developed a methodology for analyzing large sites for task completion.

Watch webinar: (Windows Media File 14 MB) Download Windows Media Player.
Also see the text version of this video.

Related Links

Here is additional information related to the topics covered in Brian Lamb's analysis:

  • Giraffe Forum
    Gerry McGovern blogs about customer-centric Web content.