Publications

This page contains links to various print publications on the topic of energy technology commercialization. The list includes government publications, as well as privately published books and magazines.

Intellectual Property Protection
Market Research
Idea Generation

IP Protection Publications

From Invention to Innovation: Commercialization of New Technology by Independent and Small Business Inventors (PDF 626 KB) Download Adobe Reader.
This publication was prepared for the U.S. Department of Energy to serve as a handbook for supporting the commercialization efforts of independent and small business inventors.

The Licensing Decision (PDF 13.6 MB) Download Acrobat Reader.
This U.S. Department of Energy publication is designed to help small businesses and independent inventors better understand intellectual property licensing. It provides straightforward, clear descriptions of the major issues facing inventors and small firms including making decisions to license for business reasons, finding a licensee, and negotiating a license.

The Inventor's Bible: How to Market and License Your Brilliant Ideas
by Ronald Louis, Sr. Docie, J.W. Downs (August 2001) Ten Speed Press; ISBN: 1580083048. A guide to taking your ideas from concept to profit. Definitive handbook that tells everything one needs to know regarding marketing, licensing, and selling an invention.

How to License Your Million Dollar Idea: Everything You Need to Know to Make Money from Your New Product Idea
by Harvey Reese (August 1, 1993), John Wiley & Sons; ISBN: 0471580503. Though somewhat dated, this book discusses how the Internet has impacted modern licensing and presents a step-by-step process for formulating ideas of value, researching their authenticity, securing IP protection, and more.

Will It Sell? How to Determine If Your Invention Is Profitably Marketable (Before Wasting Money on a Patent)
by James E. White (January 30, 2000), James E. White & Assoc. Reveals simple ways to figure out how to inexpensively proceed with your invention without paying costs up front, yet fully protecting all patent rights.

Stand Alone, Inventor!: And Make Money With Your New Product Ideas!
By Robert G. Merrick (March 1998), Lee Pub.; ISBN: 0964383209. Contains information on what to invent, how to test it cheaply to see if it will sell, and how to protect and distribute the invention.

From Patent to Profit: Secrets & Strategies for the Successful Inventor
by Bob Dematteis, 3rd Edition (August 1999), Avery Penguin Putnam; ISBN: 0895298791. Shows how successful inventors and small businesses have prospered for years by developing, licensing, and marketing their innovations.

The Complete Idiot's Guide to Cashing in On Your Inventions
by Richard C. Levy, Paperback 1st Edition (September 28, 2001), Prentice Hall; ISBN: 0028642201. Contains cutting-edge thinking on invention licensing. Also contains licensing, option, and nondisclosure agreements.

Invention Protection Workbook
by #1 Inventions Patents Copyrights. Contains information needed to protect inventions long before seeking patents, trademarks, or copyrights. Also offers links for researching copyright laws and protection of inventions.

Patent, Copyright & Trademark: An Intellectual Property Reference
by Stephen Elias and Lisa Goldoftas. Presents clear, concise overviews of patents, copyrights, trademarks, and trade secrets. The book can help the reader understand the different kinds of protection and how they apply to specific ideas, as well as gives straightforward definitions of frequently encountered terms.

The Copyright Handbook: How to Protect & Use Written Works
by Stephen Fishman. Provides information and forms to protect all types of written works.

Trademark: Legal Care for your Business & Product Name
by Stephen Elias & Kate McGrath. Explains in an easy-to-understand fashion how to choose vital assets and protect them diligently. Revised to reflect changes that have come about because of the advent of cyberspace. It offers clear instructions on initial selections, searches to ensure availability, state and federal registration procedures, and adjudication of any disputes that result.

Essentials of Intellectual Property
by Alexander I. Poltorak, and Paul Lerner. Contains valuable tips, techniques, illustrative real-world examples, and exhibits regarding intellectual property. Will help the reader stay up-to-date on the latest thinking, developments, and technologies in intellectual property.

Patent It Yourself
by David Pressman. Covers documenting the invention process, successful marketing strategies, foreign patent rights, assigning and licensing your invention to others, and infringement.

Valuation of Intellectual Property and Intangible Assets
by Gordon V. Smith, Russell L. Parr. This second edition reflects the many developments in the field of intellectual property in the five years since the first edition. It focuses on quantifying the economic value of intangible assets and intellectual property and discusses identifying and defining intellectual property, exploitation, and recent legal decisions affecting intellectual property. Includes sample copyright and trade registration.

From Ideas to Assets: Investing Wisely in Intellectual Property
by Bruce Berman. Provides a detailed overview of key business topics in intellectual property. Also provides comprehensive overviews of intellectual property assets and how they work, and what the reader needs to know about intellectual property to succeed. Also offers techniques for valuing intellectual property and discusses ways to help maximize returns.

Essentials of Patents
by Bob DeMattis and Andy Gibbs. This book is about the development, protection, commercial exploitation, and management of patents. It covers new patent laws, rules, and fees and shows the reader how to leverage patents as a powerful competitive business tool and maximize patent value.

Patent and Trademark Tactics and Practice
by David A. Burge. The book is a guide to the complex world of patents, trademarks, and intellectual property. Contains critical coverage of cutting-edge issues related to patents and trademarks, legal rights and obligations, and correct procedures necessary for legal protection in each case.

Intellectual Property: Patents, Trademarks, and Copyright in a Nutshell
by Michael H. Davis, Arthur Raphael Miller. Written by famed Harvard professor Arthur Miller, the text addresses patents, trademarks, and copyrights. It also addresses torts and property, antitrust and government regulations, and concepts of federalism in state and federal conflicts, and provides the scope and highlights the reader needs to excel in understanding the field of intellectual property.

Protecting Your #1 Asset: Creating Fortunes from Your Ideas
by Michael A. Lechter, Robert T. Kiyosaki. Teaches how to turn ideas into intellectual property assets, identify and benefit from potential intellectual property that already may be owned by the reader, avoid inadvertently giving away your rights, use intellectual property to build barriers to competition, generate cash flow by licensing intellectual property to others, and use intellectual property to aid in raising capital.

Magazines and Periodicals

Intellectual Property World
Trademark World
Patent World
Copyright World

Patent, Trademark & Copyright Journal
World Intellectual Property Report

Intellectual Property News
WIPO Magazine
In Business
Inventors' Digest Online Magazine
IPFrontline Magazine

Market Research Publications

Green Book
A prominent and fairly complete directory of market research vendors, published by AMA Communications Services.

Market Research Web
The Market Research Web provides directories of vendors and summaries of recent market research reports. This site also maintains lists of market research vendors operating internationally.

Competitive Intelligence Resource Index
A directory and portal focused on Web resources for competitive intelligence (CI). A sub-specialty of market assessment, CI refers specifically to analysis of competing firms and products.

Clean Edge
Clean Edge is a research and strategy firm that helps companies and investors understand and profit from emerging clean-energy markets. The company produces industry research reports - many of them free - and an e-newsletter.

The Market Research Toolbox: A Concise Guide for Beginners
by Edward F. McQuarrie
An introduction to market research techniques for the beginning analyst, presenting the techniques and goals grouped by six basic methods. Includes discussion of newer, nontraditional market research and suggestions for integrating research into an overall strategy. Review available here.

Online Competitive Intelligence: Increase Your Profits Using Cyber-Intelligence, 2nd Edition
By Helen Burwell, the editor of the now out-of-print "The Burwell Directory of Information Brokers."

Qualitative Market Research: A Comprehensive Guide
by Hy Mariampolski
Includes an overview of the history and philosophy behind qualitative research, the organization of qualitative research, and aspects of various research methods. Discusses project management, planning, and budgeting issues. Finally, covers group moderation, interviewing techniques, and data collection and analysis.

State of The Art Marketing Research
by George Edward Breen, Albert Breneman Blankenship, Alan F. Dutka
Topics addressed by this guide to marketing research include how to prepare research plans, how to select primary and secondary research methods, and how to make research-based strategy decisions.

Know Your Market: How to Do Low-Cost Market Research
by David B. Frigstad
Discussion of ways to conduct traditional market research using the lowest-cost possible methods.

The Marketing Research Project Manual
by Glen R. Jarboe
Case-study based guide to marketing research, emphasizing traditional survey-based analytic methods using a statistical package such as SPSS or Excel. Uses real-life examples to look at all stages of marketing research.

Marketing Research, 7th Edition
by David A. Aaker, V. Kumar, and George S. Day
Marketing research how-to book emphasizing the needs of product managers, including discussions of how to plan a market research strategy and evaluate the quality of outsourced research products.

The Internet-Plus Directory of Express Library Services: Research and Document Delivery for Hire
A publication of the American Library Association, this directory lists various research agencies and professionals available for hire.

Idea Generation Publications

Visions
A publication of the Product Development and Management Association, Visions is among the leading sources of information about the development and commercialization of new products. The current articles are made available free-of-charge to non-members and include surprisingly in-depth and serious discussions of issues in product design.

Inventors' Digest
The monthly print publication of the United Inventors Association, the Inventor's Digest covers topics such as navigating the world of patent protection and the objective assessment of ideas. Unfortunately, only select archival articles are available online; however, these tend to cover the basic, widely applicable issues in invention.

The Industrial Physicist
The home page of The Industrial Physicist magazine, a publication for scientists working on commercial applications for their research. This site makes available a range of interesting articles, from this one on creating a successful startup to this one on a scientific to managing competition in the marketplace.

Design News
An interesting and well-packaged magazine features articles of interest to new product engineers. Online version includes a portion of print content for free. Among the more useful aspects of the online version is the directory of resources arranged by sector along the left-hand side.

Innovation
A quarterly publication of the Industrial Designers Society of America. Innovation archives can be searched as far back as 1981, free to members and non-members.

Manufacturing.net A portal site aggregating links and magazine content from a variety of manufacturing and product development publications. This site casts quite a wide net in terms of industries and product types covered, so it could take some time to find information of interest.

Great Idea Gear
This page links to a sampling of books available on the topic of invention, which can also be purchased at this site.

The PDMA ToolBook for New Product Development
As the leading organization in the field of product development, the PDMA's books provide an authoritative source of the latest thinking in new product development. This toolbook provides techniques and approaches for the development of specific product ideas.

The PDMA Handbook of New Product Development
In conjunction with the above Toolbook, the Handbook provides both overview of product development techniques and a toolkit approach to working on existing projects.

Product Design and Development
While fairly expensive at about $100, this book by Karl T. Ulrich and Steven D. Eppinger comes highly recommended as an authoritative and comprehensive guide the development and design of new products.

Johanna Rothman's Web Log, on Managing Product Development
This Web log is published by a management consultant focusing on team developing new products. It does not always directly address new product development—so some information may not be of use—however, much of it is of interest to individuals managing product development teams.