U.S. Department of Energy - Energy Efficiency and Renewable Energy

Vehicle Technologies Office

Fact #703: November 28, 2011
Hybrid Vehicles Lose Market Share in 2010

For the first time since hybrid vehicles entered the market, the share of hybrid registrations declined in 2010 – from 2.9% in 2009 to 2.6% in 2010. Reasons for this include the relatively lower price of gasoline and the availability of several non-hybrid vehicles that get 40 miles per gallon or more.

Share of Hybrid Registrations, 2005-2010Graph showing the percentage share of hybrid registrations from 2005 to 2010. For more detailed information, see supporting information below.

Supporting Information

Share of Hybrid Registrations, 2005-2010
Calendar Year Market Share
2005 1.4%
2006 1.8%
2007 2.5%
2008 2.6%
2009 2.9%
2010 2.6%

Source: R. L. Polk and Company, "U.S. Hybrid Market Share Suffers, Expected to Rebound," April 2011.

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