Alliance to Save Energy Launches a New Fuel Economy Campaign
May 21, 2008
The Alliance to Save Energy (ASE), the Wal-Mart Foundation, and 16 public and private partners have launched the "Drive $marter Challenge," a fuel efficiency campaign to help U.S. consumers lower their gasoline costs. The new campaign, launched on May 20, offers effective money- and gasoline-saving tips in both English and Spanish, as well as extensive additional resources. The campaign's interactive Web site allows you to find out exactly how much money you can save by following six easy tips for vehicle maintenance and sensible driving, and it also allow you to challenge up to six friends or family members to join you in the fuel savings. See the ASE press release and take the challenge on the Drive $marter Challenge Web site.
The members of the American Trucking Associations (ATA) are also looking to improve their fuel efficiency, partly because they know that reducing the demand for diesel fuel could help keep its cost down, but also out of a need to address global climate change. Under the banner of "Trucks Deliver a Cleaner Tomorrow," truckers aims to reduce their fuel consumption by 86 billion gallons while cutting carbon dioxide emissions by 900 million tons over the next decade. To meet that goal, the ATA recommends that shippers and carriers join the SmartWay Transport Partnership Program, an effort spearheaded by the U.S. Environmental Protection Agency (EPA) with the goal of improving the fuel efficiency of trucking. However, most of the other recommendations call for federal action, including reducing the national speed limit to 65 miles per hour (mph), requiring truck manufacturers to set speed limiters at 68 mph or less, providing incentives for idle-reduction technologies, reducing congestion on highways, allowing trucks to carry larger volumes of freight, and setting fuel economy standards for medium- and heavy-duty trucks. See the ATA press release (PDF 62 KB), the program Web site, and the EPA SmartWay Transport Partnership. Download Adobe Reader.